Holding full revenue responsibility across all B2C and B2B product lines as well as overall marketing strategy. Accountable for the company’s P&L and driving sustainable growth in a highly channel-driven business model. Leading both sales and marketing organizations in alignment, ensuring measurable impact across customer acquisition, retention, and brand positioning. With a clear focus on cybersecurity “Made in Germany,” G DATA stands for trusted, independent, and sovereign IT security - exclusively developed and operated in Germany.
As the Vice President of Sales for the EMEA region, I oversee the entirety of sales activities and revenues within this area. In addition to my management responsibilities for the existing go-to-market teams, I have been entrusted with the strategic development of new markets and countries. By doing so, I am directly contributing to the strategy of partner sales with a direct touch model. It is essential to have local leaders in each region, ensuring that we consistently communicate with customers in a way that resonates with them.
The creation of growth-oriented structures, while the implementation of MEDDPICC as a sales methodology is being driven forward, is a fundamental part of my role at Eye Security. I am responsible for all sales activities in the DACH region, as well as the hiring of suitable A-players.
The product portfolio features excellent product quality geared towards SMEs.
At Zscaler I'm responsible for Major Accounts within Germany and Switzerland. Zscaler is a cloud-based information security company headquartered in San Jose, California. Zscaler's products can protect corporate and customer data from cyberattacks. The company has more than 150 data centers on six continents. With the Zscaler Zero Trust Exchange, the Internet becomes the new network. Transform security architecture with a zero trust approach.
As a Business Owner of the Cyber Defense Academy I had a P&L responsibility with a 7-digit turnover. The team size I managed was at ~16 members. With G DATA Academy, I established a new product line in a P&L end-to-end responsibility. In this position, I built a partner- and channel-focused sales strategy and evolved the product based on market preference.
I managed 16 individual contributors selling cyber security products through direct partners and distributors. Main responsibility for the largest sales region, as well as Head of Spain, Portugal, Italy and the United Kingdom
SellUp Consulting GmbH, founded in 2016, digitizes cold calling with its developed sales tool "eyeCall". The interactive video solution is primarily aimed at companies that are active in the B2B business and sell products that require explanation. eyeCall is a cloud-based digital solution for new customer acquisition that combines the advantages of video communication. Previous solutions cannot be used for classic cold calling because they create hurdles for the customer due to the installations involved, instead of breaking them down.
I was responsible at Bertelsmann's subsidiary (e.g. ausbildung.de) for building the sales force up to a scale of ~50 employees and a high seven-figure turnover.